Data & Benchmarks5 min read
LinkedIn Banner Size in 2026: Exact Pixels and Safe Zones
The correct LinkedIn banner size for personal profiles and company pages, plus the safe zone where your face and buttons cover the image. Exact pixels, no guessing.
By Atul Jha, Software engineer, Apna Project
The short version
- The LinkedIn banner size for a personal profile is 1584 x 396 pixels, a 4:1 ratio. Design at that exact size so nothing gets stretched or auto cropped.
- A company Page cover image uses different dimensions, roughly 1128 x 191 pixels, so a profile banner and a Page banner are not interchangeable.
- Your profile photo and name sit over the lower left of the banner, so keep important text and logos out of that corner and away from the bottom edge.
- Export as PNG or JPG. PNG keeps text and logos crisp, which matters because a blurry banner reads as low effort before anyone reads a word.
- Mobile crops more of the top and bottom than desktop, so center your key elements vertically and test the profile on your phone before you call it done.
What to actually put on it
Size is solved, so the harder question is content. A banner earns its space when it answers "who is this and what do they do" in the half second before someone reads your headline. A few approaches that work:
- A one line value statement. What you do and who you help, in plain words. This pairs with your headline rather than repeating it.
- Proof or credibility. A notable logo you are allowed to use, a metric, or a simple visual of your work.
- A clean brand look. Even just your colors, a subtle pattern, and your name reads as intentional, which is most of the battle.
Avoid clutter. A banner crammed with five messages communicates none of them. Pick one idea and give it room. The banner sets the tone, and the rest of the profile carries the detail, which is why our LinkedIn profile best practices treats it as the opening line of a page, not decoration.
Formats, quality, and quick fixes
Export as PNG or JPG. Choose PNG when the banner has text or a logo, because it keeps edges crisp. JPG is fine for a pure photo with nothing overlaid. Either way, export at full resolution so the image stays sharp on high density laptop and phone screens, where a low resolution file looks noticeably fuzzy.
Common issues and the fix for each:
- Stretched image: wrong aspect ratio. Rebuild at 1584 x 396 exactly.
- Blurry image: source too small. Start at or above the target width, never below.
- Hidden text: it is behind your photo. Move it out of the lower left.
- Different look on Page vs profile: you reused one asset for both. Make two.
None of this requires design skill, just the right canvas size and a preview on two screens. A correct banner will not by itself grow your reach, that comes from showing up in feeds and comments, which is what our own product focuses on. But a broken banner quietly undercuts every good thing on the page, and fixing it takes one upload.
A quick note on tools and templates
You do not need professional software. Any free design tool with a custom canvas works, and most now include a LinkedIn banner preset already set to 1584 x 396. The preset saves you the step of typing the dimensions, but confirm the number before you start, because some presets drift out of date after a redesign. If the tool only offers a company Page cover preset, do not use it for a personal profile. The two sizes look similar in a thumbnail and completely wrong on the live page.
Templates are fine as a starting point, with one caveat: a template designed for a 16:9 slide or an Instagram post has the wrong shape, so your content will sit in the middle third and leave awkward empty bands on the sides once it is stretched to 4:1. Start from a canvas that is already 1584 x 396, then drop your elements in, rather than resizing something built for a different platform. Building on the correct shape from the first click is what keeps everything sharp and where you put it.
The one measurement that matters most
If you remember nothing else, remember 1584 x 396. Every other detail, format, safe zone, file size, follows from getting that canvas right. A banner built at the correct dimensions and previewed on a phone is a solved problem, and it is one of the few profile fixes that is genuinely one and done. Once it looks right, you rarely need to touch it again.
Get the dimensions right first, design second, and check it on your phone last. That order is the whole job.
Frequently asked questions
What is the correct LinkedIn banner size?
For a personal profile, LinkedIn's recommended banner size is 1584 x 396 pixels, which is a 4:1 aspect ratio. Design your image at exactly those dimensions and export it as PNG or JPG. Company Pages use a different cover size, closer to 1128 x 191 pixels, so do not reuse a profile banner on a Page.
Why does my LinkedIn banner look blurry or cropped?
Blur usually means the image was smaller than 1584 x 396 and LinkedIn scaled it up. Cropping happens when the aspect ratio is wrong, so a square or 16:9 image gets its top and bottom cut off. Build the file at 1584 x 396 from the start and export at full quality to fix both.
Where does my profile photo sit on the banner?
On desktop, your profile photo and name overlap the lower left portion of the banner. Anything you place in that corner gets hidden, so keep logos, taglines, and contact details in the center or upper right. Always preview on both desktop and mobile because the crop differs between them.
What file format and size should a LinkedIn banner be?
Use PNG or JPG. PNG is better for banners that contain text or a logo because it keeps edges sharp, while JPG is fine for a photo with no overlaid words. Keep the file well under LinkedIn's upload limit and export at full resolution so it stays crisp on high density screens.
Written by the team building Commenti on real LinkedIn growth data. Found an error? Tell us and we’ll fix it. Accuracy beats winning.
Software engineer, Apna Project
Builds software at Apna Project and is a 3x certified Salesforce developer. Writes here on the measurement side of LinkedIn: what moves reach, what does not, and how to tell the difference. Commenti is the LinkedIn comment automation tool by Ampliflow.
The banner is the largest thing on your LinkedIn profile and the one most people leave as a flat blue rectangle. Getting the size wrong is worse than leaving it blank, because a stretched or cropped image is the first thing a visitor notices. So before you design anything, get the pixels right.
The short answer: a personal profile banner is 1584 x 396 pixels, a company Page cover is a different shape, and a chunk of the lower left gets covered by your photo. The rest of this post is the detail behind those numbers and how to design around them.
The exact LinkedIn banner size
For a personal profile, build your banner at 1584 x 396 pixels. That is a 4:1 aspect ratio, so it is wide and short. LinkedIn scales the image to fit this frame, which means anything at a different ratio gets cropped or squeezed. Design at the exact size and you skip both problems.
A company Page cover image is not the same. It sits closer to 1128 x 191 pixels and behaves differently across the Page layout, so a banner you made for your profile will not translate cleanly to a Page. Treat them as two separate assets. When in doubt, check LinkedIn's own image specifications, since the Page dimensions in particular shift as they redesign sections.
If your current banner looks soft, the usual cause is a source image smaller than 1584 pixels wide that LinkedIn had to enlarge. Enlarging always blurs. Start bigger or start at the exact size, never smaller.
The safe zone most people miss
Here is the part guides skip. Your profile photo and your name do not sit beside the banner, they sit on top of it, in the lower left on desktop. So if you put your logo, tagline, or a QR code in that corner, your own face covers it.
Keep the meaningful content, text, a logo, a call to action, in the center or toward the upper right. Leave the bottom edge and the lower left mostly clear. On mobile the framing tightens and more of the top and bottom disappears, so anything crucial should also live near the vertical center, not the extreme top or bottom.
The reliable test is not the design tool, it is LinkedIn itself. Upload the banner, then look at your profile on desktop and on your phone. If a word is half hidden behind your photo on mobile, move it. Two minutes of checking beats a banner that has quietly looked broken for a year. If you are doing a full profile pass anyway, our LinkedIn profile checklist covers the banner alongside the other elements that show before anyone clicks.